The Human Element Approach

We believe that cognitive and emotional skills can be critical for businesses to succeed and our focus is on fostering and enhancing 3 key skills: Creativity, Empathy and Curiosity.

Historical map of Barcelona with octagonal and numbered blocks, showing a distribution of streets and buildings. Includes the "Plaza del Retamendi" at the bottom of the map.

At The Human Element, we empower companies by offering immersive cultural experiences and dynamic educational programs.

In our AI-dominated era, we champion human values and humanities as an answer to today's business challenges.

Organizations must position themselves as promoters of integral wellness, supporting both the personal and professional growth of their employees, thus fostering social commitment and retaining the best talent.

By prioritizing well-being in a broader sense than career advancement, companies build a thriving ecosystem that benefits everyone from employees to customers.

We believe that cognitive and emotional skills are essential for business success. Therefore, our approach focuses on fostering and enhancing three key skills: Creativity, Empathy and Curiosity.

Our three pillars

Curiosity

It is essential for continuous learning, flexibility and adaptation to rapid change. In a constantly evolving world, a curious mindset keeps employees engaged, open to learning new things and ready to take on new challenges.

Fields that inspire curiosity: Technological culture, Urbanism and Architecture, History and Philosophy. 

Empathy

It plays a vital role in teamwork, belonging and trust. When employees understand each other's perspectives and emotions, it creates stronger relationships and a more conducive work environment.

Fields that foster empathy: Storytelling, folklore, local culture and anthropology.

Creativity

It is key to innovation and problem solving. In today's fast-changing world, companies need new ideas and adaptable solutions to remain competitive. 

Fields that enhance creativity: Music, Design and Visual Arts.

Comparative chart entitled "Our Approach" that details the elements, fields and results related to three categories: Curiosity, Empathy and Creativity. Under Curiosity, it includes "Cognitive Flexibility" and "Intellectual Humility"; under Empathy, it mentions "Emotional Intelligence" and "Inclusive Leadership"; under Creativity, it focuses on "Innovation" and "Creative Thinking". It includes areas such as Digital Culture and Music, and outcomes such as Adaptability to Change and Disruptive Products.